To celebrate the 2011 exhibition ‘Wim Crouwel. A graphic Odyssey’ at the Design Museum, London, the curators commissioned seven design studios (Philippe Apeloig, Build, Cartlidge Levene, Experimental Jetset, Muir-McNeil, David Pidgeon and Spin) to each design a silkscreen poster based on the format (95×63.5 cm) and grid used by Crouwel in many of his posters for the Stedelijk Museum.